As the Creative Director, this was by far the most satisfying and fun shoot I’ve ever conceptualized, and my proudest work—a true 360-degree campaign. I assembled an incredible cast and crew; Photographer David La Chappell, Supermodels Chrissy Tegan, Chanel Iman, Noah Mills, Athlete Victor Cruz, and Stylist George Kotziopoliz. Additionally, this project is deeply meaningful, as my late nephew, Lucas, was part of the shoot.