
Gap Factory (then Gap Outlet) needed a refresh. I led the transformation, rebranding of Gap Outlet, into Gap Factory with a modern, elevated look. The result: a fresh, clearer, and more compelling brand identity.
LINK TO BRAND GUIDELINES

Gap Factory (then Gap Outlet) needed a refresh. I led the transformation, rebranding of Gap Outlet, into Gap Factory with a modern, elevated look. The result: a fresh, clearer, and more compelling brand identity.
LINK TO BRAND GUIDELINES